NVIDIA ACCELERATES PCI EXPRESS ADOPTION

NVIDIA Next-Generation Graphics Processors Utilise New PCI Express Bus Technology

SINGAPORE — SEPTEMBER 16, 2003 — NVIDIA Corporation, the worldwide leader in visual processing solutions, today reaffirmed support for the PCI ExpressTM architecture by announcing that the Company is currently developing a complete family of next-generation desktop, mobile and workstation graphics processing units (GPUs) that are designed to take advantage of the added bandwidth that the new I/O interconnection standard delivers.

“Bandwidth has always been a gating factor for 3D graphics and the PCI Express architecture addresses that issue with high frequency, scalable data paths,” said K B Ng, director of marketing at NVIDIA Asia Pacific. “PCI Express will be a key enabler of cinematic computing because it delivers the high-speed data transfer rates that NVIDIA needs to push 3D graphic technology to the next-level.”

“The adoption of PCI Express by NVIDIA for its graphics processing units illustrates the benefits that the PCI Express standard provides for graphics applications,” said Randy Wilhelm, vice president of the Client Platform Division at Intel Corporation. “Through working with Intel, on their PCI Express product development, NVIDIA will help insure that their devices work effectively on Intel's platforms.”

Next-generation NVIDIA® GPUs that support the new PCI Express standard will be available in lock-step with Intel's PCI Express product launch schedules.

The PCI Express architecture is the next step in delivering the bandwidth and features required for new graphics applications. PCI Express significantly increases bandwidth between the central processing unit (CPU) and GPU by enabling a balanced distribution of bandwidth to those applications that require it the most. For end-users, this results in a seamless multimedia experience with cinematic-quality graphics at its core.

About NVIDIA
NVIDIA Corporation is a market leader in visual computing technology dedicated to creating products that enhance the interactive experience on consumer and professional computing platforms. Its graphics and communications processors have broad market reach and are incorporated into a wide variety of computing platforms, including consumer digital-media PCs, enterprise PCs, professional workstations, digital content creation systems, notebook PCs, military navigation systems and video game consoles. NVIDIA is headquartered in Santa Clara, California and employs more than 1,600 people worldwide. For more information, visit the Company’s Web site at www.nvidia.com <http://www.nvidia.com>.