CREATIVE RESHAPES DIGITAL AUDIO WITH NOMAD MUVO2® ULTRA-COMPACT, HARD DRIVE MP3 PLAYERS

NOMAD MuVo2 - The Only 1.5GB MP3 Player with a Removable Battery


SYDNEY - September 9, 2003 - Creative Labs Pty Ltd, a local subsidiary of Creative Technology Ltd, a worldwide leader in digital entertainment products for PC users, today announced NOMAD̉ MuVo2 (pronounced NOMAD MuVo Squared), a brand new line of ultra-compact and lightweight MP3 players with superb audio quality. The two new NOMAD MuVo2 players address the fast growing digital audio enthusiast market. The pocket-sized hard drive player, NOMAD MuVo2 1.5GB, will be available in October 2003 for only AUD$499 inc GST. This MP3 player features high-capacity removable and rechargeable Li-Ion batteries, unparalleled audio quality, super fast USB 2.0 connectivity and simple drag and drop functionality.

"Creative continues to drive the market with the best sounding and easiest to use MP3 players for all types of users," said Craig McHugh, president of Creative Labs, Inc. "The NOMAD MuVo2 1.5GB is so small you would think it's a flash player, yet it incorporates a one-inch hard drive that can hold an incredible 850 songs! It's also the only 1.5GB player on the market to feature a removable battery."

NOMAD MuVo2 1.5GB
Creative's smallest hard-drive based MP3 player ever, the NOMAD MuVo2 1.5GB, is an ideal mix of capacity and size - it can hold an amazing 50 hours of music (WMA / 64kbps) in a package so small it will slip into any pocket with room to spare. The stylish looking NOMAD MuVo2 connects to a notebook or desktop PC via USB 2.0 and is automatically recognized as a removable drive allowing the user to easily drag and drop any type of file or even a favorite music playlist directly onto the player. The NOMAD MuVo2 features a convenient removable, rechargeable battery that charges via USB and lasts up to 10 hours on one full charge. Customers who opt to purchase an additional battery can enjoy even longer mobile playback without having to worry about recharging.

True to Creative's rich audio heritage, the remarkably compact NOMAD MuVo2 offers unsurpassed audio quality at 98dB SNR, rivaling expensive hi-fi systems. By using the four-way rocker button, users can simply scroll through the cool blue backlit LCD, select a play mode, such as Shuffle or Resume, and listen to hours of high-fidelity music. Users can also scroll to access the equalizer settings - rock, jazz, classical or pop - or even create their own custom settings. The NOMAD MuVo2 with 1.5GB is bundled with earbuds and a stylish and protective black carrying case, which includes a convenient belt clip and a compartment to store the player's USB cable.

All of the new NOMAD MuVo2 products feature a headphone jack with upcoming support for a FM Wired Remote accessory. Although the NOMAD MuVo2 digital audio player does not require software, it comes bundled with Creative's MediaSourceÔ music management software. MediaSource is an easy-to-use application for ripping and burning CDs, organizing entire digital music collections, and transferring MP3 and WMA files to NOMAD MuVo2 product at the touch of a button.

Pricing and Availability
The NOMAD MuVo2 1.5GB will be available from October 2003 at a recommended retail price of AUD$499 inc GST. For more information, please visit www.australia.creative.com.

About Creative Labs Pty Ltd
Creative Labs Pty Ltd started operating in Australia back in February 2000 and is a wholly owned subsidiary of Creative Technology Ltd. Just recently, Creative Labs expanded its operation to a new showroom and office situated on busy Parramatta Road in Sydney. The new address is Shop 3-5, 524 Parramatta Rd, Petersham NSW. Telephone: (02) 9021 9800.



About Creative
Creative (Nasdaq: CREAF) is a worldwide leader in digital entertainment products for PC users. Famous for its Sound Blaster̉ sound cards and for launching the multimedia revolution, Creative is now driving digital entertainment on the PC platform with products like its highly acclaimed NOMAD Jukebox. Creative's innovative hardware, proprietary technology, applications and services leverage the Internet, enabling consumers to experience high-quality digital entertainment -- anytime, anywhere.